Concept Project
Home Services Local Service Business
Built to turn an urgent search into a phone call before the visitor scrolls twice.
View ProjectDFW Web Design + Development
I build websites that make good businesses look as good as they are.
Fast, modern websites for small businesses—whether you need to repair what you have, redesign what is not working, or build something new.
- Direct with Matt
- Fast static builds
- Mobile-first
- You own the files
Selected Work
Websites built for different kinds of attention.
Every site has a job. One needs to generate phone calls before the visitor finishes scrolling. One needs to build enough trust to justify a price. One needs to present a menu without a pinch-to-zoom fight. I design toward the job, not toward a template.
Concept Project
Concept Project
Neighborhood Restaurant Hospitality
Built so hours, menu, and directions are readable on a phone in one hand.
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Concept Project
Independent Creator Creator / Product
Built to route visitors into the archive and toward one clear subscribe action.
View ProjectNote These three are concept projects, labeled as such. Real client work replaces them as it is cleared for publication — no invented logos, metrics, or testimonials in the meantime.
Ways to Work Together
Fix what is broken. Rebuild what is fighting you.
Three lanes. Most businesses need less than they expect — I'll tell you which one applies before you spend anything.
Website Rescue
For websites that are close but feel outdated, broken, slow, or unclear.
- Mobile and layout repair
- CTA improvements
- Copy tightening
- Image optimization
- Trust and credibility sections
- Technical cleanup
Typical range$300–$900
Start a Website RescueHomepage Redesign
For businesses that need a dramatically stronger first impression without rebuilding everything.
- Homepage strategy
- New page structure
- Responsive visual design
- Conversion-focused copy
- Brand polish
- Deployable implementation
Typical range$900–$2,500
Start a RedesignNew Website Build
For businesses that need a clean, modern foundation they own.
- Strategy and page planning
- Custom responsive build
- Service and trust sections
- Contact flow
- SEO foundations
- Launch-ready files
Typical range$1,800–$4,500
Start a New BuildLogo cleanup, menus, flyers, social graphics, and related brand assets can be included when the website needs them.
Before / After
The job is not to decorate the page. It is to make the next move obvious.
A heating and air concept redesign. Same business, same services, same photos available — rearranged so a person with a broken AC in July can find the quote path in about two seconds.
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- Clearer offer The headline names the service and the area instead of welcoming visitors to the website.
- Stronger trust Licensing, service area, and response expectations sit directly under the offer.
- Faster mobile scan Five stacked paragraphs became one headline, one line of support, and two buttons.
- More visible quote path The phone number moved into the nav and the quote button repeats down the page.
Design reasoning
The original page was not ugly so much as undecided. It opened with a paragraph about the company's history, put five equal-weight links in the navigation, and buried the phone number in the footer. Someone whose AC just died does not read history.
The redesign picks one job — get the visitor to request a quote — and subordinates everything else to it. The offer goes first, trust signals go immediately under it so the offer is believable, and the two ways to act (quote form, phone call) stay visible at every scroll position on mobile. Nothing was added that the business could not already back up.
Concept redesign. No performance or conversion claims are made here — only design decisions and the reasoning behind them.
How It Works
Direct from rough idea to working website.
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Send the site or idea
Send the current URL, business goal, and what feels wrong. A messy explanation is fine.
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Get a direct diagnosis
I identify the highest-impact path and recommend repairing, redesigning, or rebuilding.
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Build and ship
The site is planned, designed, developed, refined, and delivered without an agency chain.
About
You work directly with Matt.
You work directly with me—the person planning, designing, writing, and building the site. No account managers, ticket systems, or handoffs. I'm based in the Dallas–Fort Worth area, work with businesses around Plano and across the metroplex, and take on projects anywhere the work fits.
- Direct communication
- Lean custom builds
- Files you own
Your website is not hopeless. It just needs a webmaster.
Send me the URL, tell me what feels wrong, and tell me what you want customers to do. I'll give you a direct first read on the smartest next move.
No forms, no funnel, no automated sequence. The message comes straight to me.
Questions
Before you send anything.
Can you repair my existing website?
Usually, yes. If the structure underneath is sound, repairing is faster and cheaper than rebuilding, and I'll say so. If the platform is fighting you badly enough that repairs won't hold, I'll tell you that too rather than sell you patches.
Do you only work with DFW businesses?
No. I'm based in Dallas–Fort Worth and I like meeting local clients in person, but the work happens over text, email, and calls. Location isn't a requirement.
How quickly can a project start?
It depends on what's already in progress, so I won't promise a date on a webpage. Text me the URL and I'll tell you my actual availability that day, along with a realistic timeline for the scope you need.
Will I own the finished files?
Yes. You get the source files and the deployed site, and they're yours. No proprietary page builder, no license that expires, no hostage situation if you ever want to work with someone else.